VINELAND, Ontario, June 2008 – Vineland Research and Innovation Centre is pleased to welcome Hoogendoorn America Inc. as a new tenant of the Centre.
With over 40 years of expertise, Hoogendoorn has consistently been at the forefront of innovation in the development of new, environmental growth management technologies. It is renowned for being the most innovative automation expert in glasshouse horticulture, and exemplifies the ideal mix of man and machine to deliver climate control and environmental management for the horticulture industry. This has resulted in Hoogendoorn’s expansion into multinational markets including Europe, North and South America, Australia, New Zealand, Asia and North America.
“We are very excited about relocating our North American offices to the Vineland Centre because we are confident that the centre will become a world-class research institution and international hub for horticulture and floriculture research, innovation and commercial activity,” “said Erik van Berkum, General Manager of Hoogendoorn America Inc. “Vineland is all about facilitating innovation, and innovation has been, and continues to be, the key to Hoogendoorn’s success.”
Hoogendoorn has relocated to Vineland with a very aggressive mandate, and it will use its Vineland office as the base to launch all of its marketing and sales efforts for the North American, South American, Australian, New Zealand and Asian markets.
“Vineland is extremely pleased to welcome Hoogendoorn to the Centre,” said Jim Brandle, CEO of Vineland Research and Innovation Centre. “We look forward to facilitating collaborative research and working with Hoogendoorn as part of Vineland’s efforts to become a destination showcase for new greenhouse technologies for the North American market.”
About Vineland Research and Innovation Centre
Located in the Niagara Region, the Vineland Research and Innovation Centre is a not-for-profit corporation. As result of a government, academic and industry led initiative, Vineland is becoming world-class research institution and international hub for horticulture and ornamentals research, innovation and commercialization. Created in 1906 through a gift by M.F. Rittenhouse, the Vineland Research Station has contributed to the emergence of a competitive horticulture industry in one of Canada’s most unique geographic regions. It is accredited with the development and release of over 150 new varieties of fruits, vegetables and ornamental plants, as well as numerous production techniques and post-harvest technologies.
About Hoogendoorn America Inc.
Hoogendoorn is known as the most innovative supplier of process automation systems in the horticultural industry. With over 40 years of expertise, Hoogendoorn strives to provide the optimal greenhouse climate, increase crop yields, and assist in the management of costs and risks in glasshouse horticulture. All projects are assessed individually, regardless of their size. Innovation is Hoogendoorn’s prime focus, and it focuses on integrating the latest techniques and insights into growers’ professional management to simplify complex processes. Hoogendoorn calls that Growth Management, and it is at the heart of all of its services, people and products. Hoogendoorn America Inc. is a division of Hoogendoorn Growth Management and a member of the Hoogendoorn Group.
For more information, contact:
Vineland Research and Innovation Centre
Special Advisor, Policy and Communications
Email Bob Kalbfleisch
Erik van Berkum
Hoogendoorn America Inc.