Mr. Peter van Duijn, Director of Hoogendoorn Growth Management is pleased to announce the appointment of Erik van Berkum as General Manager to Hoogendoorn Growth Management America located in Niagara, Ontario, Canada. This appointment is effective as of December 2007.
Due to optimism in the North American greenhouse-growing sector, Hoogendoorn Growth Management from the Netherlands is making an investment in the North American greenhouse industry by establishing a Hoogendoorn America head office in the heart of the Niagara region, Ontario, Canada.
Erik van Berkum is responsible for the Hoogendoorn America managing activities for North and South America, Asia, Australia and New Zealand. Erik is a past employee of The Greenery International in the Netherlands. For the past seven years he has worked for the breeding company Deliflor Chrysanthemums, as Area Manager responsible for marketing and sales in Asia and America, as well as managing the breeding program. He was located in Medellín, Colombia.
In November 2007 Pete Hendriksen was appointed as Sales Manager for North America. Together, Erik and Pete will use their combined greenhouse industry knowledge and experience to support grower activities with new and exciting ideas for industry networks. They are now using their combined knowledge of the greenhouse industry in America and Asia to help Hoogendoorn Growth Management develop signature marketing and sales strategies for their top quality Greenhouse Automation Equipment and Services.