The embassy of the Kingdom of the Netherlands held an investiture party at the Beijing Embassy. The party was attended by about 800 visitors many Royal companies had a small booth at the entrance. NOS Dutch national television was present to give a impression how queens-day kings-day was celebrated abroad. Many visitors spoke Spanish and were from Argentine, to celebrate for princess Maxima.
The front page of the China daily showed a picture of former queen Beatrix and King William. After all I think the royal family did some good Holland promotion and should continue doing that in the future.